Fortified Cereal Market -Overview:

The increased deficiency of wholesome nutrition in daily diets is likely to spur the fortified cereal market. The market's report is efficiently analysed as per MRFR, which provides outlooks for the global markets. The market is estimated to be bolstered by a surging CAGR in the forecast period.

Fortified cereal market size is anticipated to reach USD 67 million by 2030, registering a CAGR of 4.13% during 2022-2030.

The increased instances of malnutrition are estimated to create a more significant need for the Fortified Cereal Market Insights in the coming period. The support from international bodies is estimated to enhance the expansion of the fortified cereal market in the coming period.


The segmental overview of the fortified cereal market is carried out on the basis of cereals, nutrients, distribution channel, and region. The nutrient segment of the fortified cereal market consists of vitamins and minerals. The distribution channel segment of the fortified cereal market consists of store-based such as convenience stores, specialist retailers and supermarkets & hypermarkets, and non-store based. The type segment of the fortified cereal market consists of wheat, barley, oat, corn, and rice. The region segment of the fortified cereal market consists of Europe, Asia Pacific, North America, and other vital regional markets.

Regional Insights:

The regional assessment of the fortified cereal market consists of Europe, Asia Pacific, North America, and other vital regional markets. The European region's Fortified Cereal Market Outlook is projected to recollect its control through the forecast period. This is credited to the growing understanding of the customers' nourishing food habits and growing disposable revenue. Additionally, numerous new and groundbreaking cereal products are presented by the key producers in the European nations, which is predicted to strengthen the transactions of the fortified cereal market in the upcoming period. The North American region's fortified cereal market is appraised to credit for a robust market percentage throughout the review period. The Asia Pacific region is estimated to observe maximum growth in the global fortified cereal market throughout the forecast period.

Competitive Landscape:

The formation of solid trade relations among several regions is forecasted to have a beneficial effect on growth. The role of innovation is estimated to become even more critical for progress as the market grows. The foray of digitization-based methods into operation management and forecasting is predicted to transform the global market in the forecast duration. The trends in the market are estimated to bolster the progress in the worldwide market. The role of government bodies is estimated to be essential to the development of the market. The presence of online channels is predicted to enhance the market's advancement in the upcoming years. The tendency to invest and expand capacities is estimated to create a good scope for the market in the upcoming years. The overall support to rebuilding economic growth momentum is estimated to be increased than the past few years. The market is predicted to be driven by the effects of the COVID-19 pandemic by ensuring that businesses can counteract situations like these in the future. The upgrades in delivery strategies are anticipated to boost the market progress further shortly.

The notable companies in the fortified cereal market are General Mills Inc. (U.S.), Nestle S.A. (Switzerland), Kellogg Company (U.S.), Freedom Foods Group Limited (Australia), Grape Nuts, Inc. (U.S.), Abbott Nutrition Limited (U.S.), Food For Life, Inc. (U.S.)

Industry Updates:

May 2021 Kellogg Company recently announced it has positively assessed a USD 363 million 8-year Sustainability Bond with an interest voucher of 0.50% per annum, a first for the worldwide food company. This bond contract is in line with Kellogg's recently presented Sustainability Bond Framework, which enables the company's usage of sustainable capital markets to support or refinance qualified projects that align with its duties. Kellogg's Sustainability Bond Framework has been revised by Sustainalytics, a second-party opinion supplier, and is associated with the Green Bond Principles and the Social Bond Principles. The net income from the Sustainability Bond will encourage development already made against the corporation's Better Days commitment to deal with the unified issues of wellbeing, hunger relief, and climate resiliency to create Better Days for 3 billion individuals and the world by 2030.

Jun 2021 Nestlé emphasizes its reformulation efforts resulting from U.K. media reports that 60 % of the Swiss food giant's F&B range did not meet the known definition of health. Nestlé is performing a company-wide project to appraise its groundbreaking nutrition and health policy. They observe their entire selection across the diverse phases of people's lives to ensure our products meet nutritional requirements and maintain a balanced diet.

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