Market Insight

The apple juice concentrate market 2022 will continue to expand at a rate of 4.57% between 2023 and 2030 (analysis period), confirms MRFR (Market Research Future). The market can also achieve a projected valuation of USD 10.2 billion by 2030. We will provide COVID-19 impact analysis with the report, along with all the extensive key developments in the market post the coronavirus disease outbreak.

The Apple Juice Concentrate Market research report provides a comprehensive analysis of the global apple juice concentrate industry, offering valuable insights into market trends, key players, growth drivers, and challenges. With a focus on market size, share, and segmentation, this report equips businesses with the data and intelligence needed to make informed decisions in the ever-evolving apple juice concentrate market. Whether you are a stakeholder, investor, or industry professional, this report serves as an essential tool for understanding the current landscape and future prospects of the apple juice concentrate market.

Primary Boosters and Main Challenges

Among the latest trends is the rising popularity of carbonated apple juice, which is giving a tough competition to conventional apple juice products. Carbonated apple juice concentrate have sparked the interest of several consumers, as these considered to be healthier compared to the flavored drinks, since these do not have any flavor or color additives. Substantial awareness among people about the health benefits associated with apples has bolstered the consumer demand across countries. Healthcare products, squash, dairy or juice products all contain large amount of apple concentrates, and are witnessing strong demand among consumers.

Escalating awareness among people about the toxic effects of sugar present in food products has steered their preference for natural sugars. Firms active in the global market are focusing on naturally derived sugar, like from fruits or deionized fruit juice concentrates. Concentrated sugar is viewed as a healthier alternative to refined white sugar that is generally present in various bakery products. Also, the concentrate retains the moisture of the baked products for a long period. Unlike refined sugar, there is significant nutrient content in apple juice concentrate that is not released rapidly in the bloodstream. In a nutshell, the surging consumption of apple juice concentrate and the simultaneous decline in the preference for refined sugar in confectionery and bakery products could be a huge growth booster for the global market in the ensuing years.

Increasing spending on R&D has resulted in new launches of innovative product lines, consisting of varieties of flavor and cold-pressed juices, different packaging, as well as specialty ingredients. This helps draw in more number of consumers. Also, the non-GMO apple juice concentrate sales have gone up, translating into considerable revenue generation worldwide. Apple juice concentrate revenue by manufacturers has escalated as the demand for organic apples is going down due to its low cost and robust yield.

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Segmental Insight

Apple juice concentrate market size has been studied extensively in the MRFR report, while considering certain segments such as type and application.

The types of apple juice concentrate available in the market include de-ionized, clarified and cloudy. Clarified type of apple juice concentrate held a share of close to 40% in the year 2018.

Key applications listed in the report are dips & spreads, bakery & confectionery, dairy & frozen desserts, sauces, beverages, and others. Bakery & confectionery form the fastest growing segment, with the rate estimated to be 5.1% between 2019 and 2025.

Regional Study

The regional study of the apple juice concentrate industry covers North America, Europe, Asia-Pacific, and the rest of the world.

Europe has remained the leader in the apple juice concentrate market since 2018, and held a valuation of USD 660.2 million in 2018. The strongest contender in the region is Germany, thanks to the high purchasing power of people, strategies continuously adopted by reputed firms and the widespread availability of an extensive product portfolio. On the regional front, the surge in Alzheimer's disease, cholesterol level, cancer, diabetes and obesity has favored the European market to a large extent.

The highest growth rate is projected to be recorded by the APAC market, in view of the soaring demand for fruit-based drinks and food items. Intense competition in the regional market is encouraging brands to reach customer via distribution channels like specialty retail stores, direct sales, pharmacies, drug stores, supermarkets, mass merchandisers and hypermarkets. The growing number of online stores and supermarkets that provide consumers with alternate medium for high end products can also benefit the APAC market in the years to come.

Key Industry Contenders apple juice concentrate market market players are Ingredion Incorporated (US), H&H Products Company (US), Welch’s (US), and Ve.Ba. Cooperativa Ortofrutticola S.C. (Italy) and others are the key industry contenders profiled in the MRFR study.

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